Negotiations between Manchester United and Red Bull Salzburg over Benjamin Sesko's switch to Old Trafford have reached advanced stages.
As per Fabrizio Romano, Man Utd, aware of the deal's sensitivity, are looking to step up their pursuit of one of the most highly-rated up-and-comers in European football.
Having met the player's representatives to plead their case a few days ago, the Red Devils are now working on finding an agreement with Salzburg.
In addition to the Premier League powerhouse, two more sides are vying for Sesko's signature, meaning Erik ten Hag's recruitment team faces the race against time to beat other competitors.
However, the perennial Austrian champions know they have a gem in their ranks and are looking to squeeze out every penny from the 19-year-old's inevitable exit.
They are said to have slapped a substantial €50m price tag on Sesko's shoulders as they are reluctant to repeat the same mistake when they let Erling Haaland join Borussia Dortmund in January 2020.
After enjoying a rise to stardom at Salzburg, the Norwegian goalscoring machine developed into one of the most wanted properties in the market at Signal Iduna Park.
Sesko has the potential to become a household name in European football, and the Austrians have no interest in moving him on for peanuts this summer.
With Salzburg sticking to their guns, Man Utd can either open their checkbook or walk away from a deal.
Ten Hag is hellbent on adding a formidable striker to his squad after overseeing Edinson Cavani's departure on a free transfer earlier in the summer.
Although United's stellar start to their pre-season quenched the Dutchman's immediate thirst for a new marquee frontman, he is now desperate to take Sesko to the Theatre of Dreams.
Let's see how this one will pan out.